Public Service Announcements

Objective: To produce PSAs to raise awareness of The New York Pops’ arts education programs

Total Impressions: 106,000 views

Notable Achievement: Facilitated PSA screenings at Citi Field and Barclays Center

The New York Pops’ flagship outreach program is Kids in the Balcony. Through this program, thousands of students attend the orchestra’s concerts free of charge. In 2017, I co-produced a Kids in the Balcony public service announcement featuring Tony Award nominee Laura Osnes, which was screened at Citi Field (home of the New York Mets) and Barclays Center (home of the Brooklyn Nets and the New York Islanders). For the full PSA, see the video at the top of the page.

When COVID-19 shut down The New York Pops’ operations in 2020, I reached out to past collaborators to create a series of PSAs soliciting relief support (see compilation video below). Participants included Academy Award-nominated director Rob Marshall, seven-time Academy Award-nominated composer/lyricist Marc Shaiman, Bebe Neuwirth, Jesse Tyler Ferguson, Lea Salonga, and Jeremy Jordan.